Volvo Cars

A test drive campaign for the all-new Volvo XC40. One of their marketing tools is sending direct mail to their clients and they were looking for a responsive design with a clear call to action, and a great performance.

I was responsible for the design of several responsive mailing templates who were used for AB testing and as a follow-up. I used Volvo’s strict guidelines and style guide and managed to create a various set of email templates, for various platforms (mobile, desktop and social) that we’re all approved.